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Love is in the Air (Valentine’s Day)

Seasonality in air cargo is often closely related to global events. Every year, Valentine’s day leads to a peak of flower shipments by air, with just over 60% of flowers originating in South America, and 26% in Africa.
The chart below shows the flowers by air as of January 2023 (per week). The flower business is flourishing, as this year’s flower peak is 7% higher than last year.

Good news for all mothers: the Mother’s day flower peak is usually higher than the Valentine’s day flower peak….


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